Soma is a new water filtration device that promises to give you tasty and clean water simply by running it through a cone-shaped filter. Here’s our Soma review.
What Is Soma?
Soma is a cone-shaped water filtration device that comes in the form of a pitcher, a carafe, or a straight filter. You pour water into the top of the filter and cleaner, tastier water comes out of the bottom.
The device uses a plant-based, coconut shell carbon filter to make your water cleaner. The company emphasizes eco-friendly design, sustainable materials, and naturally-derived products. The handle of the pitcher, for example, is made from an oak tree.
A portion of all company proceeds also go towards building clean drinking wells in developing countries.
So does Soma work as advertised to cleanse your water? Let’s take a closer look.
There are three core Soma products currently available, including:
- The Soma Carafe (Holds 48 Ounces, or 6 Glasses of Water): $49
- The Soma Pitcher (Holds 80 Ounces, or 10 Glasses of Water): $39
- The Soma Filter: $12.99 per filter
Each of these products uses the same filtration system. Water goes in the top, and cleaner water comes out the bottom after passing through a coconut shell carbon filter. The carafe and pitcher both come with one filter attached. One filter lasts about 40 gallons, or two months of average usage.
How Does Soma Work?
The creators of Soma claim that their product is “the best thing to happen to water since hydrogen met oxygen.”
The filter uses a carbon filter encased in a coconut shell “so you can feel good about the water”. The glass cases – like the carafe and pitcher – are designed and engineered in Germany to be shatter-resistant while keeping water fresh and crisp.
In terms of filtering ability, Soma claims to have undergone independent testing by the Water Quality Association, which certified the filter to NSF/ANSI Standard 42 requirements for the reduction of chlorine, taste, and odor.
Why coconut? The makers of Soma claim that the coconut shell carbon filter is absorbent, which means it extracts chlorine from the water and improves its quality. You can view a visual demonstration of the filter in action on YouTube here.
The pitcher is made from BPA-free plastic, while the handle of the pitcher is made from “sustainably-harvested white oak.”
Each Soma filter lasts for 40 gallons, or about 2 months of average usage.
- Carafe with 1 Filter: $49
- Carafe with 6 Prepaid Filters: $99
- Carafe with 12 Prepaid Filters: $159
- Pitcher with 1 Filter: $39
- Pitcher with 6 Prepaid Filters: $89
- Pitcher with 12 Prepaid Filters: $149
The Soma Filter
- Filter by Filter: $12.99 Each Every 2 Months
- Prepay and Save: $60 for a 12 Month Supply (6 Filters)
All purchases come with one donation to charity. With every filter purchase, you’re giving clean water to someone in need.
Your purchase also comes with an automatic subscription to receive more filters. The filters are delivered automatically by mail every 2 months at a price of $12.99 each. However, you can prepay to save.
If you decide you no longer want to use Soma or receive clean filters, then you can cancel your subscription at any time.
Who Makes Soma?
Soma was designed in partnership with David Beeman. The Soma website describes David as “a legend in the water industry”. He has 35 years of experience creating filters for companies like Starbucks, Peet’s, and Keurig.
Soma claims to be “on a mission to improve life for everyone who drinks water, with sustainable plant-based filters that make water healthy and delicious.”
Soma was founded after the creators of the company realized that modern filters had too much plastic, too many chemicals, and too many ugly designs. Soma decided to make something better while also focusing on sustainable products.
We mentioned above that a portion of your purchase goes towards charity. That charity is Charity:Water (CharityWater.org), which is a nonprofit dedicated to bringing clean drinking water to every person on the planet. Basically, this charity installs clean water wells in developing countries.
Soma initially launched its concept on Kickstarter. They raised a whopping $100,000 in just 10 days. The company received enormous media attention and was even named one of the “25 Companies That Will Change the World” by Inc. Magazine.
Should You Use Soma as Your Next Water Filter?
The Soma water filter attracts customers with promises of clean water, a sustainable future, and eco-friendly design. However, it fails to really explain how it actually filers the water.
Sure, the company vaguely mentions how it reduces things like “chlorine” while improving taste. But we don’t get very many real, statistical metrics on how the filter works. We also don’t get any comparison data on how effective it is compared to other filters.
That doesn’t mean Soma is a bad filter. It just means that the company hasn’t given us any evidence that the filter is good at filtering your water. You can talk about clean water, sustainable design, and “charred coconut husk carbon filtration” all you like – but without scientific evidence, it’s all just marketing hype.
Soma is also relatively pricey: a year’s worth of filters will set you back $60 (or $77.94 if you don’t prepay for the year). That doesn’t include the initial cost of the “German engineered” carafe or pitcher.
If you enjoy the eco-friendly design, natural materials, and charity-friendly pricing system of Soma, then it may be a good water filter for you. However, some people will find there isn’t enough scientific evidence backing up the filtration benefits of Soma to definitively say it’s worth the high price compared to other, cheaper filters on the market.